Boardriders, Inc., together with its subsidiaries, designs, develops, and distributes branded apparel, footwear, accessories, and related products primarily for men, women, and children. The company provides its products for various activities, including casual as well as outdoor lifestyles associated with surfing, skateboarding, snowboarding, motocross, rally cars, and other activities. It offers its products primarily under the Quiksilver, DC, and Roxy brands through a range of distribution channels, including wholesale accounts such as surf shops, skate shops, snow shops, sporting goods stores, discount centers, specialty stores, online retailers, licensee shops, and select department stores; 961 owned or licensed company retail stores; and e-commerce websites. The company was formerly known as Quiksilver, Inc. and changed its name to Boardriders, Inc. in March 2017. Boardriders, Inc. was founded in 1969 and is based in Huntington Beach, California. As of September 1, 2023, Boardriders, Inc. operates as a subsidiary of Authentic Brands Group LLC.