Viant Technology Inc. operates as an advertising technology company. It provides ViantAI, an artificial intelligence product suite; Holistic, Omnichannel DSP, an integrated platform that manages omnichannel campaigns and access metrics; Household ID, which combines digital and personal identifiers into a normalized household profile; IRIS_ID, a content identifier that allows partners to share video-level data to power planning, targeting, and measurement solutions in ad-supported streaming media; and Viant Data Platform, which offers the ability to integrate first-party data with data from top third-party data providers in order to obtain key insights, reporting, and attribution opportunities. The company also offers Direct Access, a supply path optimization program that creates a direct path to premium inventory; Advanced Reporting and Measurement that offers conversion lift, multi-touch attribution, foot-traffic data reports, digital-out-of-home lift, sales reporting, and ROAS analytics; and Flexible Customer Engagement Model, which offers customers transparency and control over their advertising campaigns and underlying data infrastructure. The company sells its platform through a direct sales team focused on business development in various markets. It serves purchasers of programmatic advertising inventory and large, independent, and mid-market advertising agencies, as well as marketers. The company was founded in 1999 and is headquartered in Irvine, California. Viant Inc. operates as a subsidiary of American Lifecare Holdings Inc.
तुलना करने के लिए मीट्रिक्स | DSP | क्षेत्र सेक्टर - संबंधित क्षेत्र की कंपनियों के व्यापक समूह से मेट्रिक्स का औसत टेक्नोलॉजी | संबंध संबंधDSPपीअर्सक्षेत्र | |
|---|---|---|---|---|
पी/ई अनुपात | 115.7x | −3.8x | 12.4x | |
PEG अनुपात | 3.93 | 0.03 | 0.01 | |
क़ीमत/बुक | 34.2x | 2.7x | 2.4x | |
क़ीमत / एलटीएम बिक्री | 2.5x | 3.8x | 2.4x | |
अपसाइड (विश्लेषक लक्ष्य) | 32.9% | 55.9% | 19.4% | |
उचित मूल्य अपसाइड | अनलॉक करें | 24.5% | 3.5% | अनलॉक करें |