Lark.pl SA (LRK)

Lark.pl S.A. operates in the media and telecommunications market in Poland. It engages in the mobile value-added services, mobile marketing, and information technologies activities. The company provides competitions organizing services; project coordination and organization services; location services for listeners; analysis and report services; logistic services; advice on the organization of projects; technical services; and support services for competitions and lotteries. It also implements WAP service for mobile phones and TV in the cell; provides user generated content, including recorded videos; and offers mobile applications, such as Karaoke on a mobile phone. In addition, the company offers maps and geographic data; and specialized software and spatial data for mobile location and navigation solutions. Further, it implements various platforms, such as M-MARKETING for lotteries and SMS contests, sales promotions, m-coupons and loyalty programs, and call center support and handling house services, as well as for personalized advertising campaigns dedicated to mobile telephony; M-PAYMENT for micropayments; M-BUSINESS that provides services and campaigns based on SMS/MMS/WAP/MT and localization LBS; and M-ENTERTAINMENT, which offers various multimedia objects. The company was formerly known as MIT Mobile Internet Technology Spólka Akcyjna and changed its name to Lark.pl S.A. in February 2016. The company is based in Warsaw, Poland. Lark.pl S.A. is a subsidiary of MNI Spolka Akcyjna.